Independent Publishing

January 5, 2011
Filed under Authors

I was asked how to get a publisher to publish a book.

It’s quite simple. Be a best seller or have thousands of people who are following you or in your database.

Otherwise, finding a publisher to talk with you is next to impossible. There are a few small publishers who will take on new authors, but there is no point in having a publisher, when all they do is print the book.

Most people think publishers still help them market their books, get their books into bookstores, get them on radio and TV programs and make sure they land on the New York Best Sellers list.

Actually, their only job is to print the book, period!

When you are a repeat author, they will give an advance of $10-20,000 and you will sign an agreement to account for every dollar in the form of marketing expenses. And, they can at any time, demand the advance fee to be returned if they are not happy with the number of books being sold.

When I published my first book in 2000, I knew it wasn’t worth the effort of trying to find a publisher. I had been close friends with an author who has a major publisher. She has to book her own radio interviews, pack her car with her books and set up book signings for herself.

She has sold more than 700,000 books since 1991 and has never made more than $50,000 a year. If she had been independently published she would have made ten times what she made.

Her reasoning behind staying with the publisher? It looks good on the book cover!

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