Breakout Sessions

March 16, 2011
Filed under Authors, Breakout Sessions, Speaking

One of the best ways to increase your revenue as an author is through speaking. There are many ways to speak as an author and one of my favorites is to be a breakout session leader at conventions.

One of the websites I use to find potential speaking engagements is TSNN.com Trade Show National Network. Once you fill out your profile, you can get information about expos and conventions as far as two years in advance.

The sessions usually require about an hour to 90 minutes and they typically pay between $3,500 and $7,500. You will be able to attend the entire expo and meet the attendees by attending other breakout sessions.

It is one of the easiest speaking engagements because it takes so little time.

When you approach a trade show organizer, you’ll want to have a topic that is in line with their event. It must add great content to their line up of speakers.

It might be more difficult to break into the expo and convention arena, but it is well worth the effort.

The first thing you want to do is make sure you have a website or blog promoting your name as a speaker. Make the site specific to your expertise and notoriety as a speaker.

When you approach the event planner, don’t leave a voice mail, keep calling until you reach them live. They typically do not return calls until they know who you are.

Look to see who might already be booked as a speaker and try to contact them to see if they can offer any insights on presenting to the event coordinator.

Keep trying! It will be well worth your effort.

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