Book Marketing

Book Signings are one of the first stops when new authors finally have their book in their hands. In truth, books signings should be scheduled for only two reasons. You want to announce to all those who know you “I AM an author!” and you want to bask in their admiration of the amazing accomplishment … Read more

Book Signings at Bookstores

Most authors think that having their books in a bookstore is a mandatory step of marketing their books. But let’s look at the idea closely. Your book is in a huge bookstore and a customer walks in. They don’t know who you are or what your book title is. So what would make them find … Read more